Most brand trackers show you data. Ours shows you which levers to pull. Our AI analyzes 50+ interconnected metrics from your existing customers to tell you where to focus for maximum brand growth.
Trusted by growing Australian brands
The old way
You're paying for 200-page reports that take months to arrive. By the time you get them, the insights are stale.
Even worse: the data shows you metrics in isolation. Awareness went up. Consideration went down. But why? And what should you actually do about it?
You end up making million-dollar brand decisions based on gut feel because the data doesn't connect the dots.
The BrandScience way
Our proprietary orbital model doesn't just track metrics — it shows how 50+ brand health indicators connect to each other.
See which metrics are dragging your brand equity down. Understand which levers, when pulled, will have the biggest impact.
Our AI doesn't just visualize — it recommends specific actions based on your unique brand dynamics. Updated continuously, not quarterly.
Simple setup
No research team needed. No complex integrations. Just sign up and start measuring.
Sign up free, name your brand, and select your industry. Takes 60 seconds.
We generate a branded survey link. Share it with your customers via email, social, or your website.
As responses come in, our AI maps 50+ metrics into your unique brand equity model in real time.
AI Experts analyze your brand dynamics and tell you exactly which levers to pull for growth.
Not just another dashboard. A fundamentally different approach to brand measurement.
Not just pretty charts. Our AI Experts analyze your brand dynamics and give you a prioritized list of actions to improve brand equity.
See how awareness impacts consideration. How loyalty affects willingness to pay. The full picture, not isolated KPIs.
See brand health shifts as they happen. React to competitor moves, campaign performance, and market changes in days, not months.
Real-time view of your brand equity score and all contributing metrics in one place.
See how you stack up against competitors across every metric that matters.
Get prioritized actions based on what will move the needle most for your brand.
Track how your brand metrics evolve over time and correlate with campaigns.
Generate beautiful reports in seconds that tell the story your stakeholders need.
Connect your existing data sources and marketing tools in minutes.
Whether you're a founder, brand manager, or CMO — if you need to understand what's driving your brand, this is for you.
Understand why customers choose you over competitors and which brand perceptions drive purchase — so you can invest marketing spend where it matters.
Get the depth of insight that enterprise brand trackers provide, without the six-figure price tag or months-long setup. Board-ready reports in seconds.
You're investing in brand for the first time and need to prove ROI. Start measuring from day one with our free plan — no research team required.
Start free, upgrade as you grow.
For brands just getting started
For serious brand builders
or $9,900 USD/year (save $1,980)
Try free for 2 months — $1,980 value
No credit card required. Get 30 responses in 30 days to unlock.
All prices in USD, plus applicable taxes. Need multiple brands? Contact us for volume pricing.
Australian brands use BrandScience.ai to make smarter, faster brand decisions.
Interconnected brand health metrics tracked in real time
Faster time-to-insight vs traditional brand tracking studies
From sign-up to your first brand equity dashboard
Everything you need to know about brand tracking with BrandScience.ai.
Brand equity is the commercial value that comes from consumer perception of your brand. BrandScience.ai measures it by surveying your customers across 50+ interconnected metrics — including awareness, consideration, loyalty, willingness to pay, and emotional associations — then uses AI to map how these metrics relate to each other and to your overall brand strength. Unlike traditional trackers that show metrics in isolation, our orbital model reveals which perceptions are actually driving (or dragging) your brand equity.
Traditional brand trackers show you what happened — awareness went up, consideration went down. BrandScience.ai shows you why and what to do about it. Our AI analyzes the relationships between metrics, not just the metrics themselves. We also survey your actual customers (not panel respondents), update continuously (not quarterly), and cost a fraction of traditional research. Plus, our AI Experts give you a prioritized list of specific actions — not a 200-page PDF.
You can start seeing directional insights with as few as 30 responses — that's why we use 30 responses in your first 30 days as the milestone to unlock the Pro free trial. For statistically robust brand equity modelling, we recommend a minimum of 100 responses. The more responses you collect over time, the more granular and reliable your insights become. Our dashboard shows confidence levels so you always know how much weight to put on each metric.
BrandScience.ai generates a branded survey link unique to your brand. You share this link with your own customers — via email, social media, your website, post-purchase flows, or any other channel. This means you're measuring perceptions from people who actually interact with your brand, not generic panel respondents. The survey is short (under 3 minutes) and optimized for mobile, so completion rates are high.
Our brand equity model covers the full spectrum of brand health including: brand awareness (aided and unaided), consideration, preference, loyalty, Net Promoter Score, willingness to pay a premium, emotional associations, brand personality attributes, category perceptions, purchase drivers, competitive positioning, and more. Each metric is mapped in relation to others so you can see, for example, how improving "perceived quality" impacts "willingness to recommend" for your specific brand.
Absolutely — that's exactly who we built this for. BrandScience.ai handles the survey design, data collection, statistical modelling, and insight generation. You just share the survey link and check your dashboard. Our AI Experts act as your on-demand brand strategists, giving you the kind of analysis that would normally require a research agency. Start free, no credit card required.
We offer a Free Forever plan that includes 1 brand, basic brand equity modelling, and overall benchmarking — perfect for getting started. Our Professional plan is $990 USD/month (or $9,900 USD/year, saving $1,980) and includes the full brand equity model, 20 AI Expert credits per month, product-type benchmarking, advanced analytics, and priority support. All prices are in USD plus applicable taxes. You can try Professional free for 2 months — no credit card required.
Get started with our Free plan today. No credit card required. See why marketing teams are switching to BrandScience.ai.